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Award Examples

Public Affairs Achievement Award 

Award Cat: Field Officer - Wing
Winner: yes- to Wing

AFI 35-101, Chapter 13









Key Points to Writing
  • WRITE!!! The more you do it, the better you get.
  • Ask for HELP, the only person looking out for #1 is you.
  • The only person looking out for your Airman is YOU!
  • Use a spell checker.  F7 works well in MS Word.
  • Use Merriam-Webster Online to improve your vocabulary.

The following example has been taken out of a IMT so the formatting might be off.  I did not changed mission information, only names to protect myself and the people I have received the information from.

I will attempt to give a little insight to the entire process if I know it.

If you have anything you would like to submit, please do so.  Also, if you have found this information useful, please let me know. Everyone of these items has taken considerable amount of time to put together.  Please use the ads on this site to help support the site.  All money gathered pays for hosting fees and domain fees.  (HONESTLY, when I see money come in it also prompts me to work harder on the site.)


OVERALL EFFECTIVENESS AND JOB ACCOMPLISHMENT: 
- Superior officer, leader and mentor, Lt Col {LNAME} was the driving force behind Press Center operations during 
  Operations ENDURING FREEDOM/IRAQI FREEDOM in unique, joint/coalition wartime media environment 
  -- Responsible for set-up of one-of-a-kind, 17K sq. ft., $1.5 million center including utilities, comm, security 
- Provided guidance/overwatch of Center's Media Registration Program; credentialed <850 international press 
- USCENTCOM leader of DoD Media Embed Program; oversight of nearly 800 embedded media in theater 
  -- First ever, never before tried opportunity; maintained continuous contact with Pentagon and component commands;
      coordinated numerous sensitive issues including journalists deaths on the battlefield and more 
  -- Tracked numerous unilateral journalists' activities, including their direct contact with enemy combatants 
- Led all PA actions in first-ever Marine Expeditionary Unit/Navy Expeditionary Strike Group training at Eglin 
  -- Massive, year-long effort involved Congressional/Legislative briefs plus key civic leader outreach program 
  -- Oversaw environmental assessment work, continuous interaction with USMC liaisons to mitigate concerns 
  -- Spearheaded civic leader tour to Camp Lejeune, NC; critically analyzed key community leaders to attend 
- Lead in Ops Division Subject Matter Expert (SME) interview program; drafted/coordinated with Media Division 
  providing timely interviews with national networks; located, prepped SMEs--our messages out front! 
- Handpicked by Center CV for Tiger Team on impact of PEO reorganization to support functions; uncanny insight
  --efforts focused senior level discussions, impetus for thorough options review; drove final decision 

LEADERSHIP/ORGANIZATIONAL AND PLANNING SKILLS: 
- Took the lead for the Florida Governor's Commission on BRAC visit to {Base}; drove a tough, thorough agenda, 
  communicated right messages of Center's mission and its future, plus relationship with local communities 
- Vital member of Command Production Team, created daily operational press brief for G.O. presentation 
  -- Created master tracking system of Combat Camera and PA photographic expertise for immediate support 
- Singularly responsible for 20 operations personnel in disciplines ranging from Broadcaster, Sound Technician
  and Administrator, to melding unique State Department/White House Information Cell--all worked in concert 
- Primary interface with Joint Staff for 2 simultaneous Arabic translators; greatly countered Iraqi disinformation 
- Always actively seeking professional development opportunities for his staff--personally arranged "High 
  Credibility Leadership" class with nationally recognized lecturer; seminar helping develop our future leaders 
- None better at showcasing {Base}and our community partners to high-level visitors; USAF Air Warfare Center 
  and Fort Worth Air Power Council visitors went away with unmatched understanding of warfighter integration 

JUDGMENT AND DECISIONS: 
- Led his staff in effective planning/execution of second Massive Ordnance Air Blast (MOAB) development test 
-- Plan provided pre-coordinated release plus test footage within hours; resultant positive, balanced coverage 
- Handles sensitive issues with ease, vital member of {Base}Encroachment Committee, mitigates mission impact 
-- Mid Bay Bridge Authority request for additional {Base}land was rejected, Jeff's plan was on target--press
conference diffused contentious community issue; no community outrage, Eglin's equities/integrity protected 
- Aggressively sought media engagement opportunities in AOR, developed rapport with numerous radio outlets, 
providing operational/weapons expertise for call-in programs both locally/regionally; info conduit back home 

COMMUNICATION SKILLS: 
- CC's point man on PEO restructure communications, vital to successful integration of all armament enterprise 
  capabilities; comm plan on the mark, internal/external press plus acquisition centric CC call got it right! 
- Resurrected {Base} guide from 5-year hiatus; attention to detail ensured a quality contract and subsequent
  quality product, highlighting the myriad missions of this diverse base; over 20K copies printed, on-line too 
- Created curriculum in response to Center CC Air Armament Academy training initiative; created 2 new classes to
  focus diverse center workforce on vital PA mission; his media training sessions incorporate OIF lessons 
- Out in front of critical issue to improve quality of life for airmen--Housing Privatization--messages on target!


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Page Added on:  08 February 2005